When it comes to 'getting the word out' with regards to your Cash Mob, we have gathered several resource tools that have worked successfully in past events. We've also brought together some additional suggestions that appear to work quite nicely and will compliment your creative Cash Mob marketing ideas. These are just suggestions and in no way are intended to dictate or overly influence your special efforts or community energies. Every Cash Mob event has the potential to re-create a special sense of community and will hopefully leave the participants feeling the often lost or forgotten warmth of your local neighborhood.
The use of the worlds largest Social Media network...Facebook , is probably one of the most popular methods of spreading the excitement of your next Cash Mob. Many organizers have created a special Facebook page to announce and create conversations about their event. Here's a link to help you start the process of building a ...FAN PAGE .
The Twitter community has shown their influence in recent world events and has estabished itself as one of the most prominent ways of announcing both national and local topics of interest. It's very mobile friendly (for all you Smart Phone users) and even though your message is limited to 140 characters, you can really create some awareness for your event. Here's a link to help you get started on your TWITTER PAGE .
Perhaps one of the newest and most exciting players in the Social Media world is Google Plus . It doesn't have a huge following yet, but it has earned the respect of many and can be used to your benefit when circles of friends have common interests. Here's a link to a short tutorial on how to set up your GOOGLE PLUS PAGE .
Everyone knows about the power of video and that visual marketing announcements are so effective in our lives. YouTube is the clear leader in this Social Media category and when used properly can not only be fun but very effective in spreading a story. So, whenever possible it's to your benefit to incorporate short videos for the purpose of announcing and sharing the awareness of your scheduled Cash Mob. Here's link that will help you get your YOUTUBE PAGE started.
Meetup is the world's largest network of local groups. Meetup makes it easy for anyone to organize a local group or find one of the thousands already meeting up face-to-face. Groups get together in local communities each day, each one with the goal of improving themselves or their communities. This lends itself naturally to the organizational and planning processes for your Cash Mob. Here's a link to help you get your MEETUP PAGE started.
Announcing your Cash Mob story to the local media and press will always be to your benefit, but it can be a challenge. That's where PR Web can be of help. They offer one of the easiest ways to boost your ranking in search engines for local and national awareness. Here's a link to one of their online tutorials on CREATING AN ONLINE PRESS RELEASE.
When planning a Cash Mob it's helpful to be able to contact and notify other local businesses in the immediate area of the upcoming event. Many times there are opportunities to 'Cross Promote' with neighboring stores, so that the maximum benefit is realized during the Cash Mob event. We can provide a list of businesses within a Zip Code area that can be used for Phone, FAX and address connections. Just click on this link ZIP CODE DATA and send us an email with two Zip Code numbers that represent your area of interest and we will send you an Excel document with the information.
The premise of the idea behind a Cash Mob is very similar to what your local Chamber of Commerce identifies with on a regular basis. So, it's only natural that you would want to connect with a nearby Chamber of Commerce office to initiate a partnership that would be beneficial to everyone involved. Here's a link to a CHAMBER OF COMMERCE DIRECTORY , which could help with the contact details to began this relationship.
Even though these are some of the more popular medias for marketing your Cash Mob, let's not forget that 'word of mouth' promoting is still one of the best ways to get a message heard. In order to experience the true impact potential that a Cash Mob can bring to a small business, you will need attendees. Tell everyone in your community circle to tell everyone in their community circle. Remember this is one of the few activities anyone can attend, that truely brings 'good to all' who get involved.